Our Halftime Report presentation examines economic development, world events, and other market moves from the current year thus far and takes a look ahead at predictions for the remaining months of the year. This content is only available on certain subscriptions.
We release the Halftime Report in June each year. Before the release of the presentation, we release a Halftime Report Event Template* that you can use to start promoting your upcoming event featuring this presentation!
*This template is available starting in mid-May.
How do you hold a Halftime Report event? In this article, we'll be covering:
Creating and Promoting the Halftime Report Event
To create a Halftime Report event, navigate to Events >> Create Event in your admin:
Next, select the Halftime Report event theme:
When you select the event theme, it populates the Event Builder with the following information:
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Event Name
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Description
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Banner Image
You can then put in your event details and click "Publish" to send your event to compliance!
After your event is approved by compliance, it is time to promote it!
Promoting Your Event
Once your event has been published, it's time to tell people about it! To promote an upcoming event, first, navigate to Events >> My Events:
You can promote your event by clicking on the event title, or you can click "Promote" next to the event title on the dashboard:
You’ll be prompted to choose your promotion channel and promote your event via an email sequence or social media. Each email and social post is preloaded with copy, images, and a link to your event landing page where visitors can register to attend your event.
Click "Preview" to preview the content. Each content piece contains tokens that will be replaced with the details of your event:
After you've selected your promotion channel, click "Use." You can then edit anything/everything about the promotional content available to you!
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You can easily personalize the emails and social posts in the sequences available. Edit the text, images, and cadence of the sequence. Edits will require compliance review, of course.
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You can also completely customize the message inside the event invite!
You can easily personalize the emails and social posts in the sequences available. Edit the text, images, and cadence of the sequence. Edits will require compliance review, of course.
You can also completely customize the message inside the event invite!
Note: Event promotions can only be used once per event. If you promote an event via an email sequence or social sequence, you will not be able to use them again for the event.
Accessing and Downloading the Halftime Report
To locate Halftime Report Presentation and Invitations, first, navigate to Content Library >> Downloadables in your admin:
Here, you can scroll to find the Halftime Report Presentation content items or search for "Halftime Report" in the search field:
Click the "Details" button on the item for a summary, or click "Download" to download it immediately!
The Halftime Report Presentation will download in a ZIP file that contains the following:
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PowerPoint presentation
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Instructions on how you can customize the presentation
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Editable PDF invitation
The Halftime Report Invitation. This will download the invitation only. This will download as an editable PDF. Any fields highlighted in the PDF are editable:
After you've downloaded the presentation and sent your invites, you can host your presentation!