AI in Creative Work
How FMG's Content Team Uses AI to Deliver High-Quality, Compliant Content
Our content team leverages artificial intelligence to enhance the speed, creativity, and consistency of the content we deliver. Although AI serves as a tool that amplifies the creative team's capabilities, every piece of content still undergoes rigorous human review for accuracy, compliance, and engagement.
Our AI Standards
AI is used transparently across multiple stages of content creation, from research and drafting to design and quality assurance. Our commitment remains the same: we create content we're proud of.
Here's how we maintain that standard:
Approved Uses of AI
- Research: Gathering background information, analyzing trends, and summarizing complex financial topics.
- Drafting: Generating initial content frameworks, email templates, social media posts, and educational materials.
- Design: Creating visual layouts, infographics, and presentation materials.
- Quality Assurance: Identifying potential errors, inconsistencies, or compliance concerns before human review.
Human Review Standard
AI accelerates our workflow, but human expertise remains the foundation of quality and compliance. Every AI-assisted piece of content is reviewed by our team of experienced writers, editors, and compliance specialists who:
- Verify Accuracy: Cross-check facts, statistics, and financial information against authoritative sources.
- Review for FINRA Compliance: Evaluate all financial professional-facing content against FINRA and SEC regulatory standards.
- Maintain Voice: Reflect authentic, professional language rather than generic AI output.
- Apply Professional Judgment: Evaluate context, appropriateness, and strategic alignment with your marketing goals.
Our team takes full accountability for every piece of content delivered. AI is a tool, but our creative professionals are the final decision-makers.
Quality Over Speed
While AI allows us to work faster, we prioritize quality over efficiency. Our internal standards require:
- Critical Review: Every AI-generated draft undergoes substantive editing and fact-checking.
- Iterative Refinement: Content is revised multiple times to improve precision, clarity, and compliance.
- Source Verification: All claims, statistics, and recommendations are validated against credible, up-to-date sources.
Data Privacy & Security Measures
FMG maintains strict data protection protocols when using AI:
- No Proprietary Information: We never input confidential financial professional details, client information, or proprietary FMG data into AI systems.
- Enterprise-Grade Security: We use secure, enterprise AI platforms with contractual data protection agreements that prohibit training on customer data.
- Regulatory Compliance: Our AI tools adhere to industry regulations and employ advanced security measures to protect sensitive information.
Frequently Asked Questions (FAQs)
Does FMG use AI for all content creation?
AI is approved for use across research, drafting, design, editing, and quality assurance. Not every piece of content uses AI at every stage. Our team determines the best approach for each project based on complexity, compliance requirements, and creative goals.
How does FMG address FINRA compliance when using AI?
All financial professional-facing content undergoes human compliance review by professionals trained in FINRA and SEC regulations. AI may assist in identifying potential issues, but human experts make final compliance determinations.
Is my data protected when FMG uses AI tools?
Yes. We use enterprise-grade secure AI platforms with strict data protection agreements. We never input confidential client information, proprietary financial professional details, or sensitive FMG data into AI systems. Our model providers are contractually obligated not to retain data longer than necessary for legal compliance.
Will AI-generated content sound generic or robotic?
Our human editors refine all AI-assisted content to reflect authentic, professional language and align with your brand voice. We reject generic or corporate-sounding AI output before content reaches you.
Can I request content created without AI assistance?
Yes. If you have specific preferences about how your content is created, share those with your FMG representative. We're committed to delivering content that meets your standards and expectations.
How does using AI improve my experience with FMG content?
AI helps our team deliver content faster without sacrificing quality. You'll see quicker template updates, more responsive turnaround times for custom requests, and consistent quality across all materials, while maintaining the same compliance standards and human oversight.